Services · Web Analytics & Business Intelligence

Turn your business data into decisions you can act on.

Most businesses collect data but never really use it. We set up the tracking, build the dashboards, and translate the numbers into insight — so every decision is backed by evidence, not guesswork.

Why It Matters

Know what's actually working.

Good analytics doesn't just report numbers — it tells you what to do next.

Stop Guessing

Know exactly which channels, pages, and campaigns are actually driving results — not which ones you assume are.

Faster Decisions

Clear dashboards mean you don't wait weeks for a report to make a call that matters today.

Catch Problems Early

Spot funnel drop-offs and conversion leaks before they quietly cost you months of revenue.

One Source of Truth

Stop reconciling different numbers across five different tools and spreadsheets.

What We Build

Tracking and dashboards, done properly.

Set up once, correctly — not bolted together with a dozen disconnected plugins.

  • Google Analytics 4 Implementation & Configuration
  • Google Tag Manager Setup
  • Conversion & Funnel Tracking
  • Looker Studio Dashboards
  • Custom Business Intelligence Dashboards
  • KPI & Performance Reporting
  • Marketing Analytics & Attribution
  • User Behaviour Analysis
Technology Used

Built on modern, proven technology.

Part of the same technology stack we use across every project — see the full stack.

Google Analytics 4
Google Tag Manager
Looker Studio
BigQuery
Industries Served

Especially valuable where every decision has a cost attached.

Retail & E-Commerce
Financial Services
Professional Services
Healthcare
Common Questions

What businesses usually ask before starting.

How long does GA4 setup take?

A standard GA4 and Tag Manager setup typically takes one to two weeks, depending on how many conversion events and data sources need to be configured.

Do you work with the tools we already use?

Yes — we integrate with whatever you're already running, whether that's Shopify, WordPress, a custom platform, or a CRM you rely on daily.

What's the difference between GA4 and a Looker Studio dashboard?

GA4 collects and stores the raw data. Looker Studio turns that data into a dashboard built around the specific questions your business actually needs answered.

Do you provide ongoing reporting, or just the initial setup?

Both. Many clients start with a one-time setup and later move to monthly reporting and dashboard maintenance as an ongoing engagement.

We don't have any analytics in place at all — where do we start?

That's a common starting point. We begin with a short discovery call to understand your goals, then implement tracking from scratch, in the right order.

Can you audit our existing analytics setup?

Yes — if you already have GA4 or another tool in place, we can audit it for accuracy and gaps before recommending changes.

Start Here

Let's see what your data is actually telling you.

Book a free discovery call. We'll talk through your current setup — or lack of one — and what better analytics would actually change for your business.

30–45 minutes, on your schedule
No obligation, no pressure
A clear recommendation, either way